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hotnetprofits.com
Online Home Based Business Opportunity Articles
A Good Goal vs. A Bad Goal
Many people start a network marketing home business to help them escape from the “What have you done for me lately” syndrome at work. Many employers are demanding more and more from their employees, many times, without additional compensation. The stress of ever increasing goals from your employer can be intolerable.
When starting a network marketing home business, you may get away from the boss breathing down your neck about achieving higher and higher goals, but, goals don’t disappear. Goals are a key element for achieving success, but what kind of goals should an entrepreneur set for themselves. The answer is a simple one, achievable goals.
All legitimate network marketing businesses consist of three elements, use the products, share the products, and sponsor others to do the same. You should set at least one goal for each of these three elements.
The first element is use the products.
A BAD goal would be to try out too many of your company products at once to try and learn everything there is in the shortest amount of time. Not only is this costly, but, you can overwhelm yourself with too much at one time.
A GOOD goal for this would be to try one or two different products from your company each month. Using the products that you are sharing with others is essential if you want to appear confident and knowledgeable about your company.
The second element is share (sell) the products.
A BAD goal for this would be to say to yourself, “At my last party I sold $200, at my next party I’m going to sell $300.” Nothing can set you up for more disappointment than setting ridged numeric goals of this nature. If you don’t reach that increased volume, you can become very disappointed and begin a downward spiral of “what am I doing wrong” thinking, that is hard to break.
A GOOD goal for this would be to have at least one party a month (if that is your means for sharing the products). Depending on your time, increasing this goal to two or three parties a month is then easily reached. If you share products more personally on a one to one basis, then each month try and see at least 10 percent more people than you did the month before. Do this until time constraints naturally set your limit.
The final element is sponsoring others into your downline.
A BAD goal for this would be to set a numeric such as, this month, I’m going to sponsor ten new people. When the month goes by and nobody has joined your group, you could easily be ready to throw in the towel.
A GOOD goal for this would be to set a daily routine of handing out business cards and/or product sheets to individuals you know or meet. Setting a goal of handing out 5 business cards a day is very achievable. Nearly everyone comes into contact with at least 5 people a day, such as the grocery clerk, mail carrier, gas station attendant, neighbor, librarian and so on.
Remember, it is the little steps that achieve sustained growth. Planting the seeds that later blossom into a healthy garden is your first and primary goal. Don’t overwhelm yourself with unachievable numbers, after all, that is the stress of your day job from which you are trying to escape.
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About the Author
Harvey Epstein has been helping network marketing home workers succeed in their chosen company for years. His marketing expertise and lead generation services are available at http://www.proleadsforbusiness.com
hotnetprofits.com - All rights reserved - © 2003